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Better Recruiting Strategies Jessica Tormey
What Makes Us Different?
	M: Does the student have the means to attend FHSU?A: Does the student have the ambition to attend college?D: Does the student desire to attend FHSU? We Pick “MAD” Students!
S: Show FeatureE: Explain Advantage L: Lead into BenefitL: Let Student Talk We have to “SELL”
What Does It Take? Communication Empathy  Honesty
Trial Close  Applied?  Enroll? Now What?
What Would You Do?
What Would You Do?

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